Klarna launches Influencer Council to provide greater clarity on guidelines as more Brits turn...

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Global payments and shopping service Klarna, has launched an Influencer Council in order to develop a best practice guide for influencers and brands advertising...

TikTok and Shopify launch partnership to help UK businesses thrive and scale

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TikTok and Shopify have today announced a partnership in the UK, helping Shopify merchants create and run ad campaigns directly geared towards the highly...

Social media’s vital trust barometer: user generated content

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2020 was a year of extraordinary change, not least in the unprecedented change in consumer spending behaviours. During the peak of the pandemic, online...

Which business sector do influencers enter the most?

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New research looks at popular influencers across Reality TV, Youtube and Instagram to find out who exactly are the British influencers dominating the business...

Boohoo buys Dorothy Perkins, Wallis and Burton

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Online fashion retailer Boohoo has bought Dorothy Perkins, Wallis and Burtons for £25.2million. Around 260 jobs, mainly head office roles, will be saved as...

New Pay As You Grow facility will enable more flexible repayments on Bounce Back...

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The British Business Bank, the UK’s economic development bank, today announces further details of Pay As You Grow, which helps UK smaller businesses that...

Two thirds of shoppers prefer real customer photos from brands on social media, over...

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Research from Bazaarvoice, reveals visual and social user-generated content is driving online retail purchases. The new report, ‘A picture’s worth a thousand purchases’, finds...

Snapchat has used its AR to bring a bit of holiday magic to Carnaby...

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For those in the West End and dreaming of a white Christmas, Snapchat has used its AR to bring a bit of holiday magic...

Swarovski invites community to share their 2020 Spark Delight moment

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From 4th - 13th December 2020, Swarovski’s community will be encouraged to share a moment that has sparked delight for them throughout 2020 for...

How Footasylum ‘locked in’ Gen Z audience

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With over 65 sport and streetwear stores on British high streets and a powerful online offering, Footasylum are so much more than your everyday...