Selfridges & Co have today announced the appointment of Andrew Keith as Managing Director.

Andrew Keith has been President of Asia’s premier department store, Lane Crawford, since 2011. During his time at the helm, Andrew has overseen the business’ continuing expansion into mainland China, growing sales and nurturing talent to deliver an innovative and inspiring brand and experience-driven offer for its customers across all channels.

Project Earth launch. PHOTO MATT WRITTLE/SELFRIDGES © copyright Matt Writtle 2020.

Anne Pitcher, Managing Director, Selfridges Group commented, “I am delighted that Andrew Keith is to become our new Managing Director for Selfridges & Co and will join us in February 2021. With Andrew’s knowledge and experience in creating exciting physical and digital destinations and of successfully leading an 170-year-old business in a rapidly changing market, we can look forward to exploring new opportunities under his leadership as we continue to reinvent retail.

Andrew Keith said, “I could not be more pleased to be joining Selfridges, with its inspiring and creative destinations that openly welcome everyone through its doors and online. Selfridges’ commitment to people and planet aligns to my own values and, I look forward to partnering with the team to deliver exceptional destinations and experiences for our customers.”